Hot Car Report - June 9, 2011
The latest vehicle to increase its share of shopper activity due to a movie cameo is the Acura ZDX, which is prominently featured in Marvel’s latest film Thor, improving 120 percent week-over-week. (545 KB)

Hot Car Report - June 16, 2011
The Lexus HS increased its share of kbb.com shopper activity by 122.7 percent, while the Cadillac Escalade EXT increased 121.8 percent week-over-week. (532 KB)

Hot Car Report - June 23, 2011
During the past few years, the automotive industry has been downtrodden due to the recession. Some brands have exited stage left. Some have hung on through life-support... (539 KB)

Hot Car Report - June 29, 2011
Webster’s dictionary defines aspiration as a strong desire or ambition. In ‘car-speak,’ we think aspiration can be defined by the BMW M6 or the Porsche 911... (538 KB)

Hot Car Report - July 7, 2011
The Mercedes-Benz SLS-Class experienced a 122.4 percent increase in share week-over-week, in part due to large mechanical aliens displayed on the silver screen... (529 KB)

Hot Car Report - July 14, 2011
Gas prices have receded and as a result, automotive shoppers have loosened the tight grip on their purse strings. (530 KB)

Hot Car Report - July 21, 2011
The automotive landscape has changed. Brands that were often dismissed by shoppers twenty years ago as being sub-standard in terms of quality and product offerings have turned it around and are now the most popular among consumers. (531 KB)

Hot Car Report - July 28, 2011
In an ever-changing economy, consumers are in search of the best possible deal on any product they shop. At the same time, people want to make sure they feel good about what they buy... (530 KB)

Hot Car Report - August 11, 2011
The top movers this week show a combination of economic efficiency combined with a continued interest in luxury, a segment that has remained stable when compared to changes that have affected other segments in a fairly volatile manner... (529 KB)

Hot Car Report - August 18, 2011
The model that has gained the most share on kbb.com this week is the Land Rover Range Rover Evoque. The Evoque was released just a few weeks ago, yet it is already picking up steam as a much-visited model... (533 KB)

Hot Car Report - August 25, 2011
The Ram 3500 Crew Cab was the largest mover this week on kbb.com. Its lift in shopper activity can be attributed to the brand’s current Summer Clearance event... (528 KB)

Hot Car Report - September 8, 2011
The Chevrolet Sonic makes the Hot Car list for the second time in less than a month. Chevrolet’s aggressive marketing campaign, combined with continued interest in fuel-efficient vehicles, has boosted interest... (539 KB)

Hot Car Report - September 15, 2011
With gas prices up slightly from August, consumers are again looking at fuel-efficient vehicles. The Fiat 500 recently rolled out its aggressive ‘Simply More’ advertising campaign, and it has been resonating with consumers... (535 KB)

Hot Car Report - September 29, 2011
“It’s back.” Volkswagen is re-introducing the 2012 Beetle and consumers are researching the vehicle online before the car arrives at dealerships... (536 KB)

Hot Car Report - October 6, 2011
Available at a Land Rover dealership near you is the 2012 Land Rover Range Rover Evoque. Starting at $43,995 the Evoque is Land Rover’s stylish new entry into the Compact-Luxury SUV segment... (535 KB)

Hot Car Report - October 13, 2011
This week the Kia Optima is the highest week-over-week riser. This is likely due to the media coverage the Optima received following its world-record 64.55 mpg hybrid trim hypermiling achievement... (530 KB)

Hot Car Report - October 20, 2011
The Mitsubishi i-MiEV is the automaker’s first foray into alternative fuel in the mainstream U.S. auto market. An all-electric car, the i-MiEV can deliver up to 112 MPGe (miles per gallon equivalent)... (549 KB)

Hot Car Report - October 27, 2011
The Land Rover Range Rover Evoque is rising in kbb.com shopper activity for the second time in three weeks. Consumers continue to be intrigued by an affordable model from a prestigious brand like Range Rover, and as a result... (618 KB)

Hot Car Report - November 3, 2011
The Land Rover Range Rover Evoque continues to rise on kbb.com, as it makes its appearance on the Hot Car Report for the third time in four weeks. There are three catalysts driving interest in the Evoque... (618 KB)

Hot Car Report - November 10, 2011
Consumers seem to be mindful of fuel economy these days as the entire list of newly introduced and redesigned models gaining share on kbb.com this week are 40-plus MPG highway vehicles... (541 KB)

Hot Car Report - November 17, 2011
Today, ‘small’ is the new ‘big,’ and the model with the biggest gain in share week-over-week is the micro 2012 Scion IQ... (537 KB)

Hot Car Report - December 1, 2011
Advertising is one of the best ways to embed an idea into the mind of the consumer. Lexus is known for its ‘December to Remember’ commercial sets in years past and this year is no exception... (538 KB)

Hot Car Report - December 8, 2011
The Mitsubishi Eclipse is being phased out of production and consumers seem intrigued by what the last model year of the longstanding vehicle has to offer. Both the 2012 Eclipse Coupe and Spyder currently carry 0 % financing offers... (612 KB)

Hot Car Report - December 15, 2011
The only thing more attractive than new sheet metal is affordable new sheet metal. This logic can be applied to the 2012 Buick Verano... (640 KB)

Hot Car Report - December 22, 2011
The end of the year has spelled opportunity for many car shoppers. For example, large cash incentives have driven up interest for the Ram substantially from previous weeks... (441 KB)