Today's News
Today's News - July 30, 2012
**KBB in the News**
Kelley Blue Book launches first national consumer advertising campaign
Kelley Blue Book launches first consumer TV ads (video)
http://blogs.wsj.com/drivers-seat/2012/07/30/kelley-blue-book-launches-first-consumer-tv-ads-video/
New KBB.com campaign focuses on new cars
http://www.mediapost.com/publications/article/179749/new-kbbcom-campaign-focuses-on-new-cars.html
KBB president shares dealer benefits of first-ever TV ad campaign
http://www.autoremarketing.com/trends/kbb-president-shares-dealer-benefits-first-ever-tv-ad-campaign
Kelley Blue Book launches TV ads (video)
http://rbr.com/kelley-blue-book-launches-tv-ads-video/
KBB launches new logo & ad campaign
http://automotivedigest.com/2012/07/kbb-launches-new-logo-ad-campaign/
Domestic sales remain flat in July; Japanese brands to see strong gains
Mid-size cars are the top-selling models this month, according to Kelley Blue Book
WLS (ABC) DMA: 3 Chicago, IL
Green car sales continue to impress despite gas prices
Electric car & hybrid car sales up 164% in June
http://cleantechnica.com/2012/07/23/electric-car-hybrid-car-sales-up-june-2012/
**Top News**
GM marketing chief resigns as CEO rebuilds in slump
As Ewanick’s GM reign ends, fate of Commonwealth questioned
http://adage.com/article/news/joel-ewanick-s-reign-general-motors-cmo/236378/
General Motors marketing chief Joel Ewanick resigns
http://www.latimes.com/business/autos/la-fi-0730-autos-ewanick-20120730,0,2798452.story
**OEM/Vehicle News**
Cayenne, Carrera drive Porsche’s profit
http://blogs.wsj.com/drivers-seat/2012/07/27/cayenne-carrera-drive-porsches-profit/
Mitsubishi Motors higher profit on JV share sale despite lagging sales; lowers forecast
Toyota, Honda betting on performance, styling
Government’s auto safety chief says Toyota acceleration troubles were investigated properly
Ford appoints new president for Southeast Asia operations
Ford drops suit over counterfeit products with company trademarks
Chrysler bets on 8-, 9-speed gearbox to squeeze out more mileage
Buick makes infotainment system standard on all 2013 cars
Used Lamborghinis linger on H.K. lots amid China lull
http://www.bloomberg.com/news/2012-07-29/used-lamborghinis-linger-on-h-k-lots-amid-china-lull.html
Hyundai Motor recalls 200,000 Santa Fes, Sonatas over airbag problems
Mazda recalls 217,500 Tributes to repair throttle, echoing Ford fix
**Dealer/Industry News**
Dealership’s test drives build social media buzz
**Ad/Media/Marketing News**
GM and Manchester United announce Chevrolet as shirt sponsor
For the Olympics, Volkswagen Netherlands creates car powered by cheers
BMW to sell luxury cars for less online
Lamborghini upstages Batmobile in ‘Dark Knight Rises’
Lexus leaks photo of new LS flagship on Facebook
George Clooney’s Tesla roadster up for auction
http://blogs.wsj.com/drivers-seat/2012/07/30/george-clooneys-tesla-roadster-up-for-auction/
5 brands that are Instagram superstars
http://www.imediaconnection.com/article_full.aspx?id=32349
CNN chief steps down in signal news network needs different direction
http://adage.com/article/media/cnn-chief-steps-signal-network-direction/236366/
***Want even more news from Kelley Blue Book’s KBB.com? Follow us on Twitter: www.twitter.com/kelleybluebook
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