For the second week in a row, the Chevy Corvette is the biggest riser on the Hot Car Report, and it comes as no surprise. The critically acclaimed 2014 redesign of the model was officially unveiled last week at the Detroit Auto Show, creating a ton of buzz among the industry and consumers alike. Shoppers are checking out the vehicle on KBB.com and seeing how the new version stacks up in comparison. The very first 2014 C7 Corvette also sold for a whopping $1.1 million at a recent auction…

For the full report and commentary, visit http://mediaroom.kbb.com/hot-car-report/.
(Please note: Past Hot Car Reports are available by clicking the ‘Archives’ link)

- Akshay Anand, Market Intelligence Web Analyst, Kelley Blue Book’s KBB.com

**Top News**

Toyota, BMW working on new auto-battery technology, sports vehicle, fuel-cells, composites

http://www.washingtonpost.com/business/technology/toyota-bmw-working-on-new-auto-battery-technology-sports-vehicle-fuel-cells-composites/2013/01/24/f8d654f4-6606-11e2-889b-f23c246aa446_story.html

Toyota, BMW working on new battery technology

http://www.freep.com/article/20130124/BUSINESS01/130124018/Toyota-BMW-working-new-battery-technology

**OEM/Vehicle News**

Hyundai Motor profits fall 5.5% in Q4

http://www.autonews.com/apps/pbcs.dll/article?AID=/20130124/OEM/130129945/hyundai-motor-profits-fall-5-5-in-q4

GM's Reuss was considered for CEO job in 2010, Whitacre says

http://www.autonews.com/apps/pbcs.dll/article?AID=/20130123/OEM02/130129964/gms-reuss-was-considered-for-ceo-job-in-2010-whitacre-says

Renault CEO sees labor flexibility in Spain as model

http://online.wsj.com/article/SB10001424127887323854904578259791817906724.html?mod=WSJ_Autos_AutoIndustry3

VW flips switch at largest solar installation at U.S. plant

http://www.autonews.com/article/20130123/OEM01/301239803/vw-flips-switch-at-largest-solar-installation-at-u-s-plant

New Nissan hybrids could be made in Tennessee

http://www.usatoday.com/story/money/cars/2013/01/23/new-nissan-hybrids-tennessee/1859977/

**Dealer/Industry News**

Exclusive AutoTrader.com study reveals disconnect between dealers’ CRM data and actual shopper behavior

http://press.autotrader.com/2013-01-24-Exclusive-AutoTrader.com-Study-Reveals-Disconnect-Between-Dealers-CRM-Data-And-Actual-Shopper-Behavior

**Ad/Media/Marketing News**

Super Bowl XLVII: Hyundai’s excellent adventure

http://www.mediapost.com/publications/article/191692/super-bowl-xlvii-hyundais-excellent-adventure.html?edition=55820#axzz2Iug5V5Ex

YouTube’s saddest starts get happy in VW’s Super Bowl teaser

http://www.adweek.com/news/advertising-branding/youtubes-saddest-stars-get-happy-vws-super-bowl-teaser-146749

VW releases ad teaser: No car, no problem

http://www.autonews.com/apps/pbcs.dll/article?AID=/20130124/RETAIL03/130129946/vw-releases-ad-teaser-no-car-no-problem

Kaley Cuoco grants wishes in Toyota’s Super Bowl teaser

http://www.adweek.com/news/advertising-branding/kaley-cuoco-grants-wishes-toyotas-super-bowl-teaser-146743

Q&A: Chevrolet finds new roads worldwide

http://www.mediapost.com/publications/article/191693/qa-chevrolet-finds-new-roads-worldwide.html?edition=55820#axzz2Iug5V5Ex

Lexus nabs 100K video views in Facebook – in 10 minutes

http://www.adweek.com/news/technology/lexus-nabs-100k-video-views-facebook-10-minutes-146726

Jaguar's Instagram contest revs up fans

http://www.ragan.com/Main/Articles/46120.aspx#

BMW expands partnership with Fairmont

http://www.mediapost.com/publications/article/191801/bmw-expands-partnership-with-fairmont.html?edition=55820#axzz2Iug5V5Ex

YouTube's formula for a can't-miss viral hit

http://www.imediaconnection.com/content/33470.asp

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