Today's News
With significant investments to its marketing budget and an emphasis on promoting the all-new Outlander and Outlander Sport, Mitsubishi is on the road to gain more market share in the United States. Mitsubishi’s strong effort to push the brand in the right direction is already seeing results, as the Outlander Sport appeared on this week’s Hot Car Report. This is a sign that consumers are taking note of the Mitsubishi brand, and that the redesign of the Mitsubishi Outlander is resonating with car shoppers…
For the full report and commentary, visit http://mediaroom.kbb.com/hot-car-report/.
(Please note: Past Hot Car Reports are available by clicking the ‘Archives’ link)
- Akshay Anand, Kelley Blue Book Insights, Kelley Blue Book’s KBB.com
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http://www.usatoday.com/story/money/cars/2013/03/20/chevrolet-camaro-ss-new-york-auto-show/2003267/
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http://www.usatoday.com/story/money/cars/2013/03/21/general-motors-dan-akerson-congress/2005949/
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**Dealer/Industry News**
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