Today's News - March 27, 2012

**KBB in the News**

Strong car sales expected for March

http://rbr.com/strong-car-sales-expected-for-march/

Kelley Blue Book sees solid March car sales

http://www.sacbee.com/2012/03/27/4368774/kelley-blue-book-sees-solid-march.html

Hybrid car resale values on the rise

http://evworld.com/news.cfm?newsid=27609

Fuel-efficient cars drive auto sales higher in March

http://www.ibtimes.com/articles/319663/20120326/fuel-efficient-cars-drive-auto-sales-higher.htm

**Top News**

BMW recalls 1.3 million vehicles because of battery cable fault

http://www.bloomberg.com/news/2012-03-26/bmw-recalls-1-3-million-vehicles-because-of-battery-cable-fault.html

BMW recalling 1.3 million cars to fix electrical flaw

http://blogs.wsj.com/drivers-seat/2012/03/26/bmw-recalling-1-3-million-cars-to-fix-electrical-flaw/

A123 will replace defective battery packs, takes blame for Fisker Karma glitch

http://www.autonews.com/apps/pbcs.dll/article?AID=/20120326/OEM05/120329930/1186/a123-will-replace-defective-battery-packs-takes-blame-for-fisker

**OEM/Vehicle News**

BMW, Toyota start cooperation on next-generation batteries

http://www.autonews.com/apps/pbcs.dll/article?AID=/20120327/COPY01/303279886/1193/bmw-toyota-start-cooperation-on-next-generation-batteries

BMWs languishing at Iran dealers as sanctions boost costs

http://www.bloomberg.com/news/2012-03-26/bmws-languishing-at-iran-dealers-as-sanctions-boost-costs-cars.html

Tesla has highest close since IPO

http://www.freep.com/article/20120327/BUSINESS07/203270335/Tesla-has-highest-close-since-IPO

Nissan may accelerate Brazil expansion after Mexico deal

http://www.bloomberg.com/news/2012-03-26/nissan-may-accelerate-brazil-expansion-after-mexico-deal.html

Tiny cars often aren't the most fuel-efficient

http://money.cnn.com/2012/03/27/autos/subcompact-cars-fuel-efficient/index.htm

Sales of over-ambitious electric cars stall, but weird Twizy might succeed

http://www.detroitnews.com/article/20120327/OPINION03/203270301/1148/auto01/Sales-over-ambitious-electric-cars-stall-weird-Twizy-might-succeed

Equinox highlights the General’s improvements

http://www.thedetroitbureau.com/2012/03/equinox-highlights-the-general%e2%80%99s-improvements/

Jeep unveils its blacked-out 'Altitude' models

http://content.usatoday.com/communities/driveon/post/2012/03/jeep-unveils-its-blacked-out-altitiude-models/1

Honda recalls CR-Vs for faulty control arms

http://blogs.wsj.com/drivers-seat/2012/03/26/honda-recalls-cr-vs-for-faulty-control-arms/

**Dealer/Industry News**

With China market slowing, automakers look to exports

http://content.usatoday.com/communities/driveon/post/2012/03/with-china-market-slowing-automakers-look-to-exports/1

Cars sent to U.S. rise most since ‘06 aiding Wilhelmsen: Freight

http://www.bloomberg.com/news/2012-03-26/cars-sent-to-u-s-rise-most-since-06-aiding-wilhelmsen-freight.html

**Ad/Media/Marketing News**

Tebow press event means $2 million in free exposure for Toyota

http://www.bloomberg.com/news/2012-03-26/tebow-press-event-means-2-million-in-free-exposure-for-toyota.html

Fisker sees DiCaprio driving away doubt for plug-in Karma

http://www.bloomberg.com/news/2012-03-26/fisker-sees-dicaprio-driving-away-doubt-for-plug-in-karma.html

Ford Explorer selling to rich people; new model coming

http://content.usatoday.com/communities/driveon/post/2012/03/ford-explorer-rich-people-luxury-new-model-ny-auto-show/1

Four standout expectations from branded apps: Part 1

http://www.mobilemarketer.com/cms/opinion/columns/12433.html

Social media crisis management: Are you prepared?

http://www.autoremarketing.com/technology/social-media-crisis-management-are-you-prepared

Smartphones and tablets changing paid search

http://www.clickz.com/clickz/news/2163758/smartphones-tablets-changing-paid-search

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