Today's News - March 23, 2012

**KBB in the News**

New-car sales on track for best March in 5 years

http://www.autoremarketing.com/trends/new-car-sales-track-best-march-5-years

March sales hold strong despite fuel price worries

http://www.thedetroitbureau.com/2012/03/march-sales-hold-strong-despite-fuel-price-worries/

March sales hit record highs, but fuel-efficient cars come at a premium

http://www.thecarconnection.com/news/1074377_march-sales-hit-record-highs-but-fuel-efficient-cars-come-at-a-premium

Forecasters see strong March auto sales

http://www.thetruthaboutcars.com/2012/03/forecasters-see-strong-march-auto-sales/

Kelley Blue Book’s Jack Nerad reports 10 Best Family Cars of 2012

WNCN (NBC) DMA: 24 Raleigh-Durham, NC

http://ctv4.criticalmention.com/playerpage/player?params=Y2xpcElkPTE5ODkzMjUmc2xpbT0xJnBvd2VyZWQ9MSZyZXBvcnQ9dHJ1ZSZoaWRlQ2xpcENvbnRyb2xzPTEmbm9oZWFkZXI9MSZub21lbnU9dHJ1ZSZhdXRvUGxheT0xJnBhcnRuZXJUb2tlbj04YTgwODM0ZDM2MWQ4NGZiMDEzNjQwMzA1ZmYwNzQwMg

Kelley Blue Book names Volkswagen Passat No. 1 on 10 Best Family Cars of 2012 list

WDEF (CBS) DMA: 86 Chattanooga, TN

http://ctv4.criticalmention.com/playerpage/player?params=Y2xpcElkPTE5ODkzMzMmc2xpbT0xJnBvd2VyZWQ9MSZyZXBvcnQ9dHJ1ZSZoaWRlQ2xpcENvbnRyb2xzPTEmbm9oZWFkZXI9MSZub21lbnU9dHJ1ZSZhdXRvUGxheT0xJnBhcnRuZXJUb2tlbj04YTgwODM0ZDM2MWQ4NGZiMDEzNjQwMzA1ZmYwNzQwMg

**Top News**

GM to replace 120-volt charging cords on Chevy Volt

http://www.autonews.com/apps/pbcs.dll/article?AID=/20120322/OEM05/120329958/1186/gm-to-replace-120-volt-charging-cords-on-chevy-volt

GM offers exchange of Volt power cord

http://www.freep.com/article/20120323/BUSINESS0101/203230486/GM-offers-exchange-of-Volt-power-cord

Acura pushing for 45% sales growth in 2012

http://www.thedetroitbureau.com/2012/03/acura-pushing-for-45-sales-growth-in-2012/

**OEM/Vehicle News**

At last, Fiat gaining a foothold in U.S. car market

http://content.usatoday.com/communities/driveon/post/2012/03/at-last-fiat-gaining-a-foothold-in-us-car-market/1

Mercedes chases Audi in roadster with splashless wipers

http://www.bloomberg.com/news/2012-03-22/mercedes-chases-audi-in-roadster-with-splashless-wipers.html

Tesla’s ambitions fueled by customer down payments

http://dealbook.nytimes.com/2012/03/22/teslas-ambitions-fueled-by-customer-down-payments/?ref=automobiles

Honda promotes American managers in push for U.S. revival

http://www.bloomberg.com/news/2012-03-22/honda-promotes-american-managers-in-push-for-u-s-revival.html

Nissan Americas announces senior leadership changes

http://www.prnewswire.com/news-releases/nissan-americas-announces-senior-leadership-changes-143957976.html

Peugeot says GM alliance may expand to include more vehicles, technology
http://www.autonews.com/apps/pbcs.dll/article?AID=/20120323/OEM/120329957/1193/peugeot-says-gm-alliance-may-expand-to-include-more-vehicles

Volkswagen to test electric Golf in U.S.

http://content.usatoday.com/communities/driveon/post/2012/03/volkswagen-to-test-electric-golf-in-us/1

Subaru BRZ, Toyota Scion FR-S priced about the same

http://content.usatoday.com/communities/driveon/post/2012/03/subaru-brz-toyota-scion-fr-s-sports-car-insult-200-hp-/1

Subaru bringing new XV Crosstrek to U.S. market

http://www.thedetroitbureau.com/2012/03/subaru-bringing-new-xv-crosstrek-to-u-s-market/

Honda recalls 1,300 CR-V SUVs in U.S.

http://www.autonews.com/apps/pbcs.dll/article?AID=/20120323/COPY01/303239901/1147/honda-recalls-1-300-cr-v-suvs-in-u-s

Louis Chevrolet monument revealed

http://www.thedetroitbureau.com/2012/03/louis-chevrolet-monument-revealed/

**Dealer/Industry News**

How will Indonesian policies affect Japanese car makers?

http://blogs.wsj.com/drivers-seat/2012/03/23/how-will-indonesian-policies-affect-japanese-car-makers/

U.S. seeks bigger fines for auto safety, recall violations

http://www.autonews.com/apps/pbcs.dll/article?AID=/20120322/OEM11/120329960/1143/u-s-seeks-bigger-fines-for-auto-safety-recall-violations

UAW steps up bid to organize VW's U.S. plant

http://www.autonews.com/article/20120322/OEM01/120329959/1294/uaw-steps-up-bid-to-organize-vws-u-s-plant

**Ad/Media/Marketing News**

As young lose interest in cars, G.M. turns to MTV for help

http://www.nytimes.com/2012/03/23/business/media/to-draw-reluctant-young-buyers-gm-turns-to-mtv.html?_r=2&hpw

Ford to livestream game show tied to NBC reality show

http://www.adweek.com/news/advertising-branding/ford-livestream-game-show-tied-nbc-reality-show-139130

Nissan promotes next New York taxi as a sign of its innovation

http://www.nytimes.com/2012/03/23/business/media/nissan-promotes-nv200-as-new-yorks-taxi-of-tomorrow.html?ref=automobiles

For Texas only: Ram rolls out ‘Lone Star’ anniversary pickup

http://blogs.wsj.com/drivers-seat/2012/03/23/for-texas-only-ram-rolls-out-lone-star-anniversary-pickup/

It's a wrap! Nissan's next five

http://www.mediapost.com/publications/article/170822/its-a-wrap-nissans-next-five.html?edition=44900

Nissan brings back Datsun in some countries

http://www.mediapost.com/publications/article/170850/nissan-brings-back-datsun-in-some-countries.html?edition=44900

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