This week, three vehicles saw a very healthy boost in shopping activity: Acura RDX, Buick Verano and Subaru Legacy. Acura debuted changes to the 2013 RDX, including a roomier interior and better gas mileage on both the standard and all-wheel drive trims. In addition, Acura added more horsepower under the hood while swapping its turbo four cylinder for a V6… 

For the full report and commentary, visit http://mediaroom.kbb.com/hot-car-report/.
(Please note: Past Hot Car Reports are available by clicking the ‘Archives’ link)

- Akshay Anand, Market Intelligence Web Analyst, Analytic Insights Division, Kelley Blue Book’s kbb.com

**Top News**

Volkswagen hiring 800 more for Chattanooga plant

http://content.usatoday.com/communities/driveon/post/2012/03/volkswagen-vw-chattanooga-hiring-800-jobs-/1

VW will add 800 workers to build more Passats in Tennessee

http://www.autonews.com/article/20120322/OEM01/120329971#ixzz1prZtWJsQ

Ford begins $1B expansion in India

http://www.detroitnews.com/article/20120322/AUTO0102/203220437/1148/auto01/Ford-begins-1B-expansion-India

**OEM/Vehicle News**

Toyota won't market low-end cars to chase volume, CEO says

http://www.autonews.com/article/20120322/COPY01/303229856#ixzz1prXi8oaY

VW plans low-cost car brand for emerging markets, report says

http://www.autonews.com/article/20120321/OEM/120329979#ixzz1prY94M8l

Honda promotes American managers in push for U.S. revival

http://www.bloomberg.com/news/2012-03-22/honda-promotes-american-managers-in-push-for-u-s-revival.html

Porsche’s $116,000 rival Fisker pushes battery power to limits

http://www.bloomberg.com/news/2012-03-22/porsche-s-116-000-rival-fisker-pushes-battery-power-to-limits.html

GM to keep Australian presence for 10 years, wins subsidy

http://www.bloomberg.com/news/2012-03-22/gm-to-keep-australian-presence-for-10-years-wins-subsidy-1-.html

Volvo paves the way for production in China

http://features.blogs.fortune.cnn.com/2012/03/22/volvo-china/

Kia resumes partial vehicle output in Alabama

http://www.autonews.com/article/20120321/OEM01/120329973/1277/kia-resumes-partial-vehicle-output-in-alabama

GM, Peugeot appoint executives to oversee alliance

http://www.autonews.com/article/20120322/COPY01/303229792/1193/gm-peugeot-appoint-executives-to-oversee-alliance

Turbocharged Chevy Sonic gets automatic transmission

http://www.detroitnews.com/article/20120322/AUTO0103/203220431/1148/auto01/Turbocharged-Chevy-Sonic-gets-automatic-transmission

Chevy to show redesigned Impala at New York show

http://www.autonews.com/apps/pbcs.dll/article?AID=/20120321/OEM04/120329972/1168/chevy-to-show-redesigned-impala-at-new-york-show

'Anybody's guess' when U.S. will sell its GM stock

http://www.detroitnews.com/article/20120322/AUTO0103/203220337/1148/auto01/-Anybody-s-guess-when-U-S-will-sell-its-GM-stock

VW ready to test America's appetite to plug in

http://www.autonews.com/article/20120321/BLOG06/120329975#ixzz1prYWTzLy

**Dealer/Industry News**

Is China’s car market about to stall?

http://www.thedetroitbureau.com/2012/03/is-china%e2%80%99s-car-market-about-to-stall/

Highway bill riles automakers

http://www.detroitnews.com/article/20120322/AUTO01/203220375/1148/auto01/Highway-bill-riles-automakers

**Ad/Media/Marketing News**

Q&A: With Ram Truck's Marissa Hunter, Part II http://www.mediapost.com/publications/article/170719/qa-with-ram-trucks-marissa-hunter-part-ii.html?edition=44854

Audi brings back ‘#WantAnR8′ ad campaign

http://blogs.wsj.com/drivers-seat/2012/03/21/audi-brings-back-wantanr8-ad-campaign-video/

Hyundai Motor America names Jenn Shelton first sponsored ultra athlete

http://www.prnewswire.com/news-releases/hyundai-motor-america-names-jenn-shelton-first-sponsored-ultra-athlete-143816996.html

Perspective: Running on fumes

http://www.adweek.com/news/advertising-branding/perspective-running-fumes-138993

Five advantages of corporate-branded apps

http://www.imediaconnection.com/content/31272.asp

Rethinking your Facebook strategy

http://www.mediapost.com/publications/article/170357/rethinking-your-facebook-strategy.html?edition=44854

Ten words you should never use on LinkedIn

http://www.imediaconnection.com/content/31279.asp

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