Today's News
To view the full graphic, visit: http://mediaroom.kbb.com/image/1-17-12+%282%29.jpg.
Consumers eyeing one of the many highly acclaimed redesigned 2011 model-year vehicles should be prepared to pay a significant premium. For example, the 2011 Chevrolet Cruze and Kia Optima currently maintain more than a 40 percent premium versus their 201- model-year counterpart, significantly outperforming the Honda Accord and Toyota Corolla, which were carryovers from model-year 2010…
For the full press release based on this commentary, visit http://mediaroom.kbb.com/used-car-shoppers-buy-before-spring-market-peak-expect-pay-premium-newly-redesigned-models.
**Top News**
Tesla jumps after CEO says new Model S production unaffected by departures
Tesla Motors says it’s on target with Model S electric car
Toyota confident in Thailand, invests despite floods
http://www.autonews.com/article/20120117/OEM01/120119857/1290
Ford selling $1B of bonds backed by auto loans
Ford: Saving Lincoln will take ‘every ounce of our energy’
**OEM/Vehicle News**
Acura: New products to lift sales
http://www.autonews.com/article/20120116/OEM03/301169950/1115
Jaguar, Land Rover report sales gains driven by Evoque
Volkswagen, BMW post 2011 European gains as region’s sales drop
Chrysler tempers sale predictions for 2012
Mercedes apologizes for reference to Che Guevara
http://www.thedetroitbureau.com/2012/01/mercedes-apologizes-for-reference-to-che-guevara/
Fiat plans 500-like wagon modeled on Mini for U.S.
http://www.autonews.com/apps/pbcs.dll/article?AID=/20120117/COPY01/301179890/1306
Saab cars headed to crusher, Trollhattan museum selling off 120 cars
http://www.autoblog.com/2012/01/17/saab-cars-headed-to-crusher-trollhattan-museum-selling-off-120/
As crossovers take over, do you miss trucks?
http://blogs.wsj.com/drivers-seat/2012/01/17/as-crossovers-take-over-do-you-miss-trucks/
NHTSA: Ford, Mercury and Mini involved in latest recalls
http://www.autoremarketing.com/retail/nhtsa-ford-mercury-mini-involved-latest-recalls
Nearly 60,000 Minis recalled for fire hazard
http://wheels.blogs.nytimes.com/2012/01/17/nearly-90000-minis-recalled-for-fire-hazard/
Toyota Prius camper conversion has us charging for the woods
http://www.autoblog.com/2012/01/17/toyota-prius-camper-conversion-has-us-charging-for-the-woods/
**Dealer/Industry News**
Public hearing in Detroit to address fuel economy standards
UAW president endorses proposed U.S. rules to boost mileage
http://www.autonews.com/apps/pbcs.dll/article?AID=/20120117/OEM11/120119854/1186
Kain offers eight steps for dealers to boost online success
http://www.autoremarketing.com/trends/kain-offers-eight-steps-dealers-boost-online-success
**Ad/Media/Marketing News**
Kia readies male fantasy Super Bowl ad with supermodel
Carmakers seek Super Bowl ad wins
http://www.usatoday.com/money/advertising/story/2012-01-16/cars-super-bowl-ads/52606508/1
Audi Super Bowl spot to highlight signature LED technology and 2013 Audi S7
BMW spotlights ‘M’ this year
GM approves Naked Lime Marketing for Web, marketing and advertising solutions under GM’s In-Market Turnkey Program
2011 good for two-wheel category
Measuring your lead-nurturing campaigns
Five tactics for combining search and display
http://www.imediaconnection.com/content/30839.asp
Curious consumers begin scanning QR codes
http://www.emarketer.com/Article.aspx?R=1008781&ecid=a6506033675d47f881651943c21c5ed4
Mobile’s use in TV ads to increase in frequency in 2012
http://www.mobilemarketer.com/cms/news/television/11898.html
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