Today's News - May 15, 2012

**KBB in the News**

Vehicles with lowest five-year total ownership costs according to kbb.com

WXMI (Fox) DMA: 42 Grand Rapids, MI

http://ctv4.criticalmention.com/playerpage/player?params=Y2xpcElkPTI1NDg2OTAmc2xpbT0xJnBvd2VyZWQ9MSZyZXBvcnQ9dHJ1ZSZoaWRlQ2xpcENvbnRyb2xzPTEmbm9oZWFkZXI9MSZub21lbnU9dHJ1ZSZhdXRvUGxheT0xJnBhcnRuZXJUb2tlbj04YTgwODM0ZDM3MDU1OGQ5MDEzNzUxMjM0ZDg1MGU3MA

Buffalo, NY drivers save on new Honda purchases at Don Davis during the Really Big Sales Event

http://pr-usa.net/index.php?id=1152553&Itemid=30&option=com_content&task=view

Local Massachusetts Subaru dealer holds safe travel clinic for canine companions

http://readme.readmedia.com/Local-Massachusetts-Subaru-Dealer-Holds-Safe-Travel-Clinic-for-Canine-Companions/3910153

**KBB Editorial**

2012 BMW 3 Series Sedan Video Review

http://www.kbb.com/car-videos/2012-bmw-3-series-sedan-videos/?id=373800&videoid=2000002298

**Top News**

Mazda leads Japanese automakers lower as Yen strengthens

http://www.bloomberg.com/news/2012-05-15/mazda-leads-japanese-automakers-lower-as-yen-strengthens.html

Nissan’s profits drop in North America despite sales gains

http://www.autonews.com/apps/pbcs.dll/article?AID=/20120514/OEM/120519930/1448/nissans-profits-drop-in-north-america-despite-sales-gains

Subaru shifting focus away from China

http://www.thedetroitbureau.com/2012/05/subaru-shifting-focus-away-from-china/

**OEM/Vehicle News**

In a global marketplace, Toyota and Volkswagen make room for niche vehicles

http://wheels.blogs.nytimes.com/2012/05/14/in-a-global-marketplace-toyota-and-volkswagen-make-room-for-niche-vehicles/?gwh=D00363CB824DD9BA6246708962D8EEC4

Customs and affordability determine what style of U.S. vehicle sells in China

http://www.freep.com/article/20120513/BUSINESS0104/205130454/Customs-and-affordability-determine-what-style-of-U-S-vehicle-sells-in-China

Hyundai Elantra air bag probed for slicing driver’s ear

http://content.usatoday.com/communities/driveon/post/2012/05/feds-probe-elantra-air-bag-for-slicing-drivers-ear/1

Nissan Altima takes guesswork out of tire inflation

http://www.thedetroitbureau.com/2012/05/nissan-altima-takes-guesswork-out-of-tire-inflation/

Korean officials probe sudden-acceleration case

http://blogs.wsj.com/drivers-seat/2012/05/14/korean-officials-probe-sudden-acceleration-case-video/

GM CEO interested in buying Ally’s international business

http://www.bloomberg.com/news/2012-05-14/gm-ceo-interested-in-buying-ally-s-internation-operations.html

Ferrari plans to replace iconic Enzo with super hybrid

http://www.bloomberg.com/news/2012-05-14/ferrari-plans-to-replace-iconic-enzo-with-super-hybrid.html

Porsche: No plans for lower-priced model

http://blogs.wsj.com/drivers-seat/2012/05/14/porsche-no-plans-for-lower-priced-model/

Kia readies new minivan after Sedona exits in 2013

http://www.autonews.com/article/20120514/BLOG06/305149733/1277/kia-readies-new-minivan-after-sedona-exits-in-2013

**Dealer/Industry News**

Group 1 Automotive acquires Honda and Volkswagen dealerships in Florida
http://www.marketwatch.com/story/group-1-automotive-acquires-honda-and-volkswagen-dealerships-in-florida-2012-05-14

Hertz’s bid for Dollar Thrifty seen doubling in price: Real M&A

http://www.bloomberg.com/news/2012-05-15/hertz-s-bid-for-dollar-thrifty-seen-doubling-in-price-real-m-a.html

**Ad/Media/Marketing News**

Lexus combines mobile, TV for youth awareness

http://www.luxurydaily.com/lexus-aims-at-youth-in-mobile-tv-campaign/

Roberts hosts ESPN’s Lexus ‘game’

http://www.mediapost.com/publications/article/174637/roberts-hosts-espns-lexus-game.html?edition=46836

Ford plans to take ‘Go Further’ global

http://adage.com/article/news/ford-plans-farther/234753/

Will Ford’s new slogan convince drivers to ‘Go Further?’

http://blogs.wsj.com/drivers-seat/2012/05/15/will-fords-new-slogan-convince-drivers-to-go-further/

Fiat USA celebrates 500,000 Facebook fans with both a ‘Spin to Win’ application and cash voucher surprise for its original 500,000 fans

http://www.prnewswire.com/news-releases/fiat-usa-celebrates-500000-facebook-fans-with-both-a-spin-to-win-application-and-cash-voucher-surprise-for-its-original-500000-fans-151529465.html

Facebook supersizes mobile photos

http://www.mediapost.com/publications/article/174635/facebook-supersizes-mobile-photos.html?edition=46834

5 ways brands can leverage the super fan

http://www.imediaconnection.com/content/31755.asp

4 reasons you should be targeting dads

http://www.imediaconnection.com/content/31734.asp

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