Kelley Blue Book Hot Car Report Analysis – February 9, 2012:

This week’s Hot Car Report shows data from Super Bowl Sunday, and a few of the risers on the list had direct tie-ins to advertisements leading up to and during the Big Game. Two Hyundai models in particular make the list...

For the full report and commentary, visit http://mediaroom.kbb.com/hot-car-report/.
(Please note: Past Hot Car Reports are available by clicking the ‘Archives’ link)

- Akshay Anand, Market Intelligence Web Analyst, Analytic Insights Division, Kelley Blue Book’s kbb.com

**Chicago Auto Show News**

2012 Chicago Auto Show Coverage from Kelley Blue Book’s kbb.com

http://www.kbb.com/car-news/all-the-latest/2012-chicago-auto-show/

Chicago Auto Show Coverage from Automotive News

http://www.autonews.com/section/aschicago

Chicago Auto Show’s all about economy

http://www.detroitnews.com/article/20120209/OPINION03/202090345/1148/auto01/Chicago-Auto-Show-s-all-about-economy

Upbeat mood pervades displays at Chicago Auto Show

Upbeat mood pervades displays at Chicago auto show | Detroit Free Press | freep.com

GMC makes Acadia crossover look more SUV-like

http://content.usatoday.com/communities/driveon/post/2012/02/unveiled-gmc-makes-acadia-crossover-look-more-suv-like/1

Reskinned Acadia gets new transmission, airbag system

http://www.autonews.com/apps/pbcs.dll/article?AID=/20120208/OEM04/120209822/reskinned-acadia-gets-new-transmission-airbag-system

Kia Soul flexes ‘bulldog’ attitude with Track’ster concept

http://www.autonews.com/article/20120208/OEM04/120209815/kia-soul-flexes-bulldog-attitude-with-trackster-concept

Nissan 370 Z gets minor tweaks for 2013

http://content.usatoday.com/communities/driveon/post/2012/02/nissan-370-z-2013-same-changes-minor-chicago-auto-show-/1

Nissan looks for big niche with small NV 200 van

http://www.thedetroitbureau.com/2012/02/nissan-looks-for-big-niche-with-small-nv-200-van/

Akio obsessed over FR-S until he got a car he could ‘talk to’

http://www.autonews.com/article/20120208/OEM04/120209821/akio-obsessed-over-fr-s-until-he-got-a-car-he-could-talk-to

**Top News**

Ford’s Mulally says not retiring as two executives depart

http://www.bloomberg.com/news/2012-02-09/ford-s-mulally-says-no-plans-to-retire-next-year-as-two-executives-depart.html

Mulally announces executive changes within Ford as Huntsman joins board

http://www.detroitnews.com/article/20120209/AUTO01/202090412/1148/auto01/Mulally-announces-executive-changes-within-Ford-Huntsman-joins-board

Ford CFO Lewis Booth and Global Product Chief Derrick Kuzak to Retire; Veteran Executives Named as Successors

http://www.prnewswire.com/news-releases/ford-cfo-lewis-booth-and-global-product-chief-derrick-kuzak-to-retire-veteran-executives-named-as-successors-139006374.html

U.S. Auto Industry Made Stronger by Increase in Exports

http://www.cnbc.com/id/46311901

Cars of the future: They’re going to be tiny and weird

http://money.cnn.com/galleries/2012/autos/1201/gallery.future-city-cars/

Huntsman, former presidential candidate, joins Ford’s board

http://www.autonews.com/apps/pbcs.dll/article?AID=/20120209/OEM02/120209793/1178

**OEM/Vehicle News**

Toyota to invest $400M, shift Highlander hybrid output to Indiana plant

http://www.autonews.com/article/20120208/OEM01/120209809/toyota-to-invest-400m-shift-highlander-hybrid-output-to-indiana

Toyota boosts earnings forecast for current fiscal year

http://www.latimes.com/business/money/la-fi-mo-toyota-profits-20120207,0,996939.story

Volvo says retailers will soon get XC60 relief

http://www.autonews.com/article/20120208/OEM01/120209813/volvo-says-retailers-will-soon-get-xc60-relief

Is Chevy’s Cruze dulling the spark of its Volt?

http://online.wsj.com/article/SB10001424052970204136404577208961537456068.html?mod=WSJ_Autos_LS_Autos_2

Geneva preview: 2012 Chevrolet Cruze station wagon

http://www.leftlanenews.com/chevrolet-cruze-station-wagon-2012.html

Chrysler in talks to form financing JV, sources say

http://www.autonews.com/apps/pbcs.dll/article?AID=/20120208/RETAIL02/120209803/chrysler-in-talks-to-form-financing-jv-sources-say

Honda Delivers 2013 Fit EV to Google and Stanford University

http://multivu.prnewswire.com/mnr/honda/54311/

BMW’s U.S. output could hit 300,000 units in 2012

http://europe.autonews.com/apps/pbcs.dll/article?AID=/20120209/ANE/302099866/bmws-u-s-output-could-hit-300-000-units-in-2012

VW Beetle goes macho

http://www.detroitnews.com/article/20120209/OPINION03/202090357/1148/auto01/VW-Beetle-goes-macho

Ok engine keeps very good Buick Verano from winning the top grade

http://www.freep.com/article/20120209/COL14/202090374/1015/BUSINESS01/OK-engine-keeps-very-good-Buick-Verano-from-winning-top-grade-

Maybach: Mercedes-Benz’ $500,000 ‘oops’

http://www.mediapost.com/publications/article/167528/maybach-mercedes-benz-500000-oops.html

**Dealer/Industry News**

New Price Markdown Feature Enables Dealers to Highlight Affordability of Their New Car Inventory on AutoTrader.com

http://www.prnewswire.com/news-releases/new-price-markdown-feature-enables-dealers-to-highlight-affordability-of-their-new-car-inventory-on-autotradercom-139010459.html

**Ad/Media/Marketing News**

In loyalty, Hyundai leads, domestics rise

http://www.mediapost.com/publications/article/167454/in-loyalty-hyundai-leads-domestics-rise.html

YouTube unveils two auto channels with premium partners

http://www.clickz.com/clickz/news/2144968/youtube-unveils-auto-channels-premium-partners

Viewers really like ‘Halftime in America,’ don’t recall ‘Chrysler’ part quite as well

http://adage.com/article/special-report-super-bowl/viewers-chrysler-s-halftime-america/232598/

Chrysler marketing chief denies Super Bowl ad was political

Chrysler marketing chief denies Super Bowl ad was political | Detroit Free Press | freep.com

Chrysler dealers defend ‘Halftime in America’ ad

http://online.wsj.com/article/SB10001424052970204136404577211391719237160.html?mod=WSJ_Autos_LS_Autos_4

Nissan Facebook Fans Invited to Participate in “Project 370Z,” Helping Define the Ultimate Enthusiasts’ Z® Car

http://www.prnewswire.com/news-releases/nissan-facebook-fans-invited-to-participate-in-project-370z-helping-define-the-ultimate-enthusiasts-z-car-139005914.html

Super Bowl XLVI Mashup: All the commercials in 2 minutes

http://www.adweek.com/news/advertising-branding/super-bowl-xlvi-mashup-all-commercials-2-minutes-138117

Super Bowl commercials rated by social media

http://www.nytimes.com/2012/02/08/business/media/super-bowl-commercials-rated-by-social-media.html?_r=1&ref=media

Brands take super risks with social media

http://www.clickz.com/clickz/column/2144574/brands-super-risks-social-media

Privacy group sues FTC to stop new Google privacy policy

http://www.clickz.com/clickz/news/2145195/privacy-sues-ftc-stop-google-privacy-policy

10 elements of a compelling story

http://www.clickz.com/clickz/column/2144665/elements-compelling-story

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