DESPITE PRIOR CONTROVERSY, FORD'S EXPLORER APPEARS TO HAVE RETAINED THE PUBLIC'S CONFIDENCE
Based on Vehicles Researched On Kelley Blue Book Website Last Month
IRVINE, Calif. - Feb. 12, 2002 - Of the top 50 vehicles researched on the Kelley Blue Book Website, the totally redesigned Ford Explorer ranked number one in the SUV category and number six over all.
Kelley Blue Book said its Website had over four million visitors last month with a large percentage showing interest in SUVs and full-sized pickups. Requests for pricing reports related to the Explorer fell just behind those for the full-sized Chevrolet and Ford Pickups, the Honda Accord and Civic and the Toyota Camry.
The public's appetite for SUVs does not seem to be slowing, as the popular vehicles comprise a full 40% of the top 50 vehicle pricing reports requested. Pickup trucks received 20%, passenger cars 32% and minivans and luxury cars the remaining 8%.
The complete kbb.com list of the top 50 new cars researched on its Website in January follows:
|1||Chevrolet / GMC||Pickups (Silverado & Sierra)|
|2||Ford||Pickups (F Series)|
|9||Chevrolet / GMC||Tahoe / Yukon|
|22||Chrysler / Dodge||Voyager / Caravan|
|35||Chevrolet / GMC||S10 / Sonoma|
|44||Chevrolet / GMC||Blazer / Jimmy|
Since 1926, Kelley Blue Book, The Trusted Resource®, has provided vehicle buyers and sellers with the new and used vehicle information they need to accomplish their goals with confidence. The company’s top-rated Web site, www.kbb.com, provides the most up-to-date pricing and values, including the New Car Blue Book® Value, which reveals what people actually are paying for new cars. The company also reports vehicle pricing and values via products and services, including software products and the famous Blue Book® Official Guide. Kbb.com is rated the No. 1 automotive information Web site among both new and used vehicle shoppers, and half of online vehicle shoppers visit kbb.com. Kbb.comis a leading provider ofnew car prices,car reviewsandnews, used car blue book values, auto classifiedsandcar dealer locations. No other medium reaches more in-market vehicle shoppers than kbb.com.
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