Kelley Blue Book's kbb.com Hosts Press Conference to Announce Best Resale Value Awards

    Top Automotive Executives to Attend Awards Ceremony at California
                   International Auto Show on October 5

   What:   Kelley Blue Book's kbb.com to host a press conference at the
           California International Auto Show announcing the winners of
           Kelley Blue Book's 2006 Best Resale Value Awards.  Thirteen
           vehicles will be recognized for their exceptional and sustained
           value.  Kelley Blue Book also will name the brand with the best
           resale value across its entire fleet.

   Where:  California International Auto Show Media Preview Day
           Kelley Blue Book's press conference will be located in the
           Anaheim Convention Center atrium

               Anaheim Convention Center
               800 West Katella Ave
               Anaheim, CA 92802

   When:   The press conference and award ceremony will begin promptly at
           9:40 a.m. Pacific

   Who:    Hosting the ceremony will be Kelley Blue Book's President and
           CEO, Paul Johnson, and Editorial Director and Executive Market
           Analyst, Jack R. Nerad.  Top executives from a variety of
           manufacturers will also be in attendance to accept awards.

For more information about the California International Auto Show, please visit, www.caautoshow.com

For more information about Kelley Blue Book, please visit www.kbb.com/media.

For more information regarding Kelley Blue Book's Best Resale Value Awards, please contact Robyn Eckard at 949-268-3049.

About Kelley Blue Book (kbb.com)

Kelley Blue Book's kbb.com is America's most used and trusted vehicle pricing, values and information resource. The top-rated Web site provides the most up-to-date pricing and values for thousands of new and used vehicles, including the Blue Book® New Car Value, which reveals what people actually are paying for new cars. Since 1926, car buyers and sellers have relied upon Kelley Blue Book for authoritative and unbiased information to make well-informed automotive decisions. The company also reports vehicle prices and values via products and services, including the famous Blue Book® Official Guide and software products. Car buyers have rated kbb.com No. 1 in overall customer satisfaction and experience, according to a survey by Keynote Systems. Kbb.com also has been named the No. 1 automotive information site by Nielsen//NetRatings and the most visited auto site by J.D. Power and Associates seven years in a row. No other medium reaches more in-market vehicle shoppers than kbb.com; one in every three American car buyers complete their research on kbb.com.

PRNewswire -- Oct. 3

SOURCE: Kelley Blue Book

CONTACT: Robyn Eckard, +1-949-268-3049, reckard@kbb.com, or Joanna
McNally, +1-949-268-3079, jmcnally@kbb.com, both of Kelley Blue Book

Web site: http://www.caautoshow.com/

Web site: http://www.kbb.com/