Today's News

Below is the Today’s News, a daily publication produced by the Kelley Blue Book Public Relations team to give you an overview of industry related news on a daily basis. If would like to subscribe to the Today’s News, please email pr@kbb.com. For past editions, please see the archives link at the bottom of the page. 

“As the truck market remains hot, one of the biggest gains this week comes from the Chicago Auto Show,” said Arthur Henry, senior manager of Kelley Blue Book Market Intelligence. “The all new Laramie Limited trim on the RAM 2500 is the brand’s entry into the growing luxury pickup segment. This segment draws shoppers that require the utility of a pickup truck but also value the amenities of luxury vehicles. Additionally, the luxury pickup trim positions RAM competitively against Ford and Chevrolet’s premium pickup trucks such as the F-150 Platinum, which starts at $51,000.

The second biggest gain this week is also a vehicle with all the bells and whistles. The all-new 2015 Nissan Sentra lineup now has more bang for your buck. The new generation comes standard with features previously available as options. Sentra sales were up 42% last year coupled with increasing brand loyalty last year (up 12% YoY), we can only anticipate a positive outlook for the 2015 Nissan Sentra.”

 

For the full report and commentary, visit http://mediaroom.kbb.com/hot-car-report.

(Please note: Past Hot Car Reports are available by clicking the ‘Archives’ link)

 

 

OEM/Vehicle News

 

GM cutting production at 2 plants as car inventory mounts, sources say

 

U.S. orders Takata to preserve airbag inflators for federal probe

 

Toyota’s ‘future’ rides on Mirai hydrogen vehicle and its free fuel-cell patents

 

Blazing-fast McLaren 675LT to debut in Geneva

 

Porsche pulling covers off two new models in Geneva

 

Audi says new R8 is its most powerful production car

 

Volvo boosts 2014 profit by 17% on record sales

 

Ford begins Edge production, hires 400 new workers

 

2015 Chevy Trax comes to U.S. with rivals right behind it

 

 

Industry/Dealer News

 

Hyper-luxury car s are now selling faster than normal ones

 

 

Ad/Media/Marketing News

 

Chrysler to review its digital agency business


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