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KBB in the News
Kelley Blue Book Hot Car Report Analysis
“CR-V is the gained the most this week in share of new-car traffic on KBB.com,” said Arthur Henry, senior manager of Kelley Blue Book Market Intelligence. “The recent refresh in the model has charmed industry analysts and experts. The most striking feature in 2015 CR-V is continuously variable transmission (CVT) departing from the previous 5-speed transmission. Despite the negative attitude towards CVT, the folks at Honda have mastered and successfully engineered CVT in the 2015 CR-V and got the industry experts raving about it. The vehicle has headlined numerous times in the past week and we see that hype translate to traffic on KBB.com as CR-V traffic increases 12.6% week-over-week.
The New York Auto Show debutant, 2015 Kia Sedona is a big winner this week on KBB.com. The new minivan centers on targeting younger demographics with improved designs that provides ‘SUV-like’ feel, better interior such as second-row reclining seats, and improved engineering while making the vehicle multipurpose, edgy, and comfortable.”
For the full report and commentary, visit http://mediaroom.kbb.com/hot-car-report.
(Please note: Past Hot Car Reports are available by clicking the ‘Archives’ link)