Today's News - May 17, 2011

 

**KBB in the News**

 

Kbb.com Debuts Exclusive Performance Data for Cars 2 Movie Characters

http://mediaroom.kbb.com/kelley-blue-book-debuts-exclusive-performance-data-cars-2-movie-characters

 

Poll: With gas prices high, Americans want 60 mpg fuel efficiency

http://www.csmonitor.com/Business/2011/05162/Poll-With-gas-prices-high-Americans-want-60-m.p.g.-fuel-efficiency

 

Report: Chevy Volt may be worth only $17,000 after 36 months

http://www.autoblog.com/2011/05/17/chevy-volt-may-be-worth-only-17-000-after-36-months/

 

Volt’s 36-month resale value set at $17,000

http://reviews.cnet.com/8301-13746_7-20063248-48.html

 

Five O.C. firms take home honors at ACG Awards

http://www.ocmetro.com/t-acg_oc_awards_honorees_announced_05162011.aspx

 

 

**Top News**

 

Majority of Americans want 62-mpg CAFE standards; automakers don’t

http://www.autoblog.com/2011/05/17/majority-of-americans-want-62-mpg-cafe-standards-automakers-don/

 

Survey backs push for 60-mpg cars by 2025

http://content.usatoday.com/communities/driveon/post/2011/05/survey-backs-push-for-60-mpg-cars-by-2025/1

 

Gas takes first price dip in two months in U.S. survey

http://content.usatoday.com/communities/driveon/post/2011/05/gas-takes-first-price-dip-in-two-months-in-us-survey/1

 

Saab teams up with new partner in China

http://www.detnews.com/article/20110517/AUTO01/105170317/1148/auto01/Saab-teams-up-with-new-partner-in-China

 

Saab and Jaguar on different roads

http://www.cnbc.com/id/43048571

 

Hyundai to expand Alabama engine plant

http://www.autonews.com/apps/pbcs.dll/article?AID=/20110516/OEM01/110519931/1276

 

Toyota must face unintended-acceleration claims, U.S. judge says

http://www.autonews.com/article/20110516/RETAIL05/305169758/1143

 

It’s time to stop worrying about Toyota

http://money.cnn.com/2011/05/16/autos/toyota_stop_worrying.fortune/index.htm

 

 

**OEM/Vehicle News**

 

Chevrolet bumps mpg, adds more manual transmission models to 2012 Cruze

http://www.leftlanenews.com/chevrolet-bumps-mpg-adds-more-manual-transmission-models-to-2012-cruze.html

 

Honda working to quicken return to normal operations

http://www.autonews.com/apps/pbcs.dll/article?AID=/20110517/OEM01/305179853/1117

 

Nissan to reinforce factory foundation on Japan quake

http://www.autonews.com/apps/pbcs.dll/article?AID=/20110517/OEM01/305179816/1117

 

Toyota plays name games with car around the world

http://www.autonews.com/article/20110516/RETAIL03/305169954/1290

 

Leaf sales poised to bloom

http://www.autonews.com/article/20110513/BLOG06/110519948/1503

 

Mercedes-Benz cuts fuel use in new CLS ‘four-door coupe’

http://content.usatoday.com/communities/driveon/post/2011/05/mercedes-benz-cuts-fuel-use-in-new-cls-four-door-coupe/1

 

Nissan Offers Employee Pricing, Delayed Finance Payments for Storm Victims in Southeastern U.S.

http://www.prnewswire.com/news-releases/nissan-offers-employee-pricing-delayed-finance-payments-for-storm-victims-in-southeastern-us-121902923.html

 

 

**Dealer/Industry News**

 

Consumer Demand for Better MPGs Increased in April According to AutoTrader.com’s Trend Engine Report

http://www.prnewswire.com/news-releases/consumer-demand-for-better-mpgs-increased-in-april-according-to-autotradercoms-trend-engine-report-121953958.html

 

 

**Ad/Media/Marketing News**

 

The Spot: Refueling BMW

http://www.adweek.com/news/advertising-branding/spot-refueling-bmw-131688

 

Nissan races on with ‘Innovation for Endurance’

http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=150592

 

High gas prices drive up motorcycle sales

http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=150593

 

Disney wants to trademark ‘SEAL Team 6’

http://www.adweek.com/news/advertising-branding/disney-wants-trademark-seal-team-6-131698

 

Trump bows out, but spotlight barely dims

http://www.nytimes.com/2011/05/17/us/17trump.html?_r=1&ref=media

 

Publicis to acquire Rosetta for $575M

http://www.clickz.com/clickz/news/2071454/publicis-acquire-rosetta-usd575m

 

Digitas, Google partner for mobile marketing research

http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=150612

 

Six ways to boost return on Twitter

http://www.clickz.com/clickz/column/2070876/boost-return-twitter

 

 

***Want even more news from Kelley Blue Book’s kbb.com?  Follow us on Twitter: www.twitter.com/kelleybluebook