(Feb. 3, 2011 - Page 2)

Sample of commentary for this week’s Kbb.com Hot Car Report:

What a difference a year can make! During the same week that Chrysler announced an operating profit for the final three months of 2010, shopper interest on Kelley Blue Book’s kbb.com is projecting even better days ahead for this beleaguered company. In the months since Fiat took control, the entire organization has been in “all hands on deck” mode in an effort to refresh a model line-up that had grown stagnant due to lack of previous owner (Daimler and Cerberus) investment. Early kbb.com interest in the Chrysler 300 is...  

For the full report and commentary, please visit: http://mediaroom.kbb.com/hot-car-report

(Please note: Past Hot Car Reports are available by clicking the ‘Archives’ link)

**Top News**

Report: Obama’s aim of 1M electric autos by 2015 undoable

http://www.detnews.com/article/20110203/AUTO01/102030342/1148/auto01/Report--Obama%E2%80%99s-aim-of-1M-electric-autos-by-2015-undoable

New report questions the viability of 1M EVs by 2015

http://www.leftlanenews.com/new-report-questions-the-viability-of-1m-evs-by-2015.html

GM, Ford, Chrysler resuming production after 24 plants idled by snowstorm

http://www.bloomberg.com/news/2011-02-02/ford-closes-three-plants-because-of-midwestern-snowstorm.html

Storm forces auto factories to close, shirts to be canceled

http://www.freep.com/article/20110203/BUSINESS01/102030429/Storm-forces-auto-factories-close-shifts-canceled?odyssey=tab|topnews|text|Auto%20News

Honda may end CR-V export to U.S. to reduce yen impact

http://www.autonews.com/apps/pbcs.dll/article?AID=/20110202/OEM/110209967/1273

Strong yen prompts Honda to reduce CR-V imports

http://www.leftlanenews.com/strong-yen-prompts-honda-to-reduce-cr-v-imports.html

**OEM/Vehicle News**

Volkswagen Touareg Hybrid’s selling point is power, not fuel economy

http://www.latimes.com/business/autos/la-fi-vw-touareg-hybrid-review-20110203,0,537060.story

Fiat’s American renaissance

http://www.detnews.com/article/20110203/OPINION03/102030360/1148/auto01/Fiat%E2%80%99s-American-renaissance

Rolls-Royce nabs ex-Jaguar designer for head of exterior design position

http://www.leftlanenews.com/rolls-royce-nabs-ex-jaguar-designer-for-head-of-exterior-design-position.html

MINI announces John Cooper Works packages for 2011

http://www.leftlanenews.com/mini-announces-john-cooper-works-packages-for-2011.html

Porsche goes black to give new zip to old Boxster

http://content.usatoday.com/communities/driveon/post/2011/02/porsche-goes-black-to-give-new-zip-to-old-boxster/1

Now GPS can guide you to strange roadside oddities

http://content.usatoday.com/communities/driveon/post/2011/02/gps-roadsideamerica-oddities-fiberglass-men/1

U.S. auto sales off to a strong start

http://www.latimes.com/business/autos/la-fi-autos-sales-20110202,0,7479215.story

Hyundai to trumpet U.S. fuel-economy gains in monthly sales report

http://www.autonews.com/apps/pbcs.dll/article?AID=/20110203/RETAIL01/110209933/1186

Mazda Motor tumbles to quarterly loss

http://finance.yahoo.com/news/Mazda-Motor-tumbles-to-apf-1150218573.html?x=0&.v=4

**Dealer/Industry News**

The rise of the button-down car salesman

http://money.cnn.com/2011/02/03/autos/public_car_dealerships_lead_industry.fortune/index.htm

Auto dealers’ future is bright

http://www.freep.com/article/20110203/BUSINESS01/102030427/Auto-dealers-future-bright?odyssey=tab|topnews|text|Auto%20News

Certified service launches at Chevrolet, Buick, GMC and Cadillac dealerships

http://www.prnewswire.com/news-releases/certified-service-launches-at-chevrolet-buick-gmc-and-cadillac-dealerships-115178729.html

AutoNation boosts Q4 profits 9% to $67 million

http://www.autonews.com/apps/pbcs.dll/article?AID=/20110203/RETAIL01/110209932/1400

**Ad/Media/Marketing News**

Kenny G helps Audi keep old luxury in lockdown

http://wheels.blogs.nytimes.com/2011/02/02/kenny-g-helps-audi-keep-old-luxury-in-lockdown/

Nissan’s donut guy does cartoon work for Juke

http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=144148&nid=123339

Toyota, Subway score touchdowns with Yahoo mobile properties

http://www.mobilemarketer.com/cms/news/advertising/8971.html

Mobile augmented reality to drive $1.5B in revenue by 2015

http://www.mobilemarketer.com/cms/news/research/8969.html

Mobile app users click on ads mostly by mistake

http://www.marketingprofs.com/charts/2011/4365/mobile-app-users-click-on-ads-mostly-by-mistake

News Corp. launches iPad pub ‘The Daily’ with big brand support

http://www.clickz.com/clickz/news/2023795/news-corp-launches-ipad-pub-daily-brand-support

Groupon snags last-minute Super Bowl ad time

http://adage.com/superbowl/article?article_id=148624

Oscars aims to fulfill new “you’re invited” tagline

http://adage.com/mediaworks/article?article_id=148629

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